Salesforce

Role: senior designer, events and experiences

As a Senior Designer on Salesforce’s Events team, I helped execute designs and support the team for Dreamforce 2025 across both digital and print, and shaped the visual experience and brand identity for global World Tour events. This work involved exploring new visual directions with my design leaders, presenting concepts to leadership, building scalable design systems, and executing across large-scale deliverables.

DREAMFORCE 2025:

WORLD TOURS:

design sprint exploration examples

where we landed